Texas Original

Apart of the new business that Lippe Taylor has acquired in Fall 2022 is Texas Original, the leading medicinal cannabis company in the state of Texas. The team’s priority has been the full rebranding of the client from establishing new brand look and feel to redesigning the in-store experience, and more.

In support of the team, I worked on the technical design development of the new brand guidelines. With the mentorship
and guidance of my creative leads, we’ve accomplished a beautiful merge between Texan heritage and the contemporary clean aesthetic that signals quality and sophistication.

TEAM:
- Myra Rivers: Designer
- Alyssa Gibson: Art Director
- Laura Touysinhthiphonexay: VP, ACD
- Cindy Park: VP, Creative Director

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